Technology & Cybersecurity
We help forward-thinking companies simplify the complex. From securing critical infrastructure to advancing scientific breakthroughs, we translate technical depth into clear, confident design. Whether we’re crafting threat reports, product visuals, or full-scale brand systems, we bring clarity, credibility, and impact to every touchpoint.
Dragos Cybersecurity
The Brand Service partnered with Dragos to strengthen their brand as the global leader in OT (Operational Technology) cybersecurity. Through a close, embedded design relationship, we led a wide range of creative projects that amplified their messaging, clarified their product offerings, and elevated their brand presence across digital and print.
Services provided:
Brand audit
Art direction
Digital design
Print design
Social media content
Presentation design
Web Layout & Brand Refinement
Dragos needed to evolve from a growing startup into a trusted global leader in OT cybersecurity. Their website, design system, and brand language were inconsistent and under-communicated their authority and expertise.
We led a full brand audit and redesign—from refining the color palette and typography to building out a flexible UI system and icon library. We overhauled the information architecture and layouts of key pages to improve clarity, hierarchy, and trust across the site.
The refreshed brand system established Dragos as a polished, scalable enterprise brand.
Illustrations & Visual Assets
OT cybersecurity is dense and abstract, making it hard to communicate clearly with non-technical audiences. Dragos needed a way to bring complex ideas to life.
We created a system of custom illustrations that turned concepts like threat sharing, detection, and response into clear, metaphor-driven visuals—used across campaigns, reports, landing pages, and social content. The result: stronger differentiation in the market, better understanding of core offerings, and a reusable visual toolkit for the marketing team.
Presentations & Document Design
Dragos regularly produces investor decks, internal briefs, and intelligence reports, but lacked consistent formatting—leading to slow, fragmented outputs.
We designed a suite of branded templates and long-form report styles that balanced technical clarity with a polished, professional look. This helped teams produce faster, sharper communications and made reports like the “Year in Review” top-performing content with more downloads and citations.
“Lorem ipsum dolar sit amet din vinno atta, ipsum dolar sit amet din vinno atta”
–Montersat, Dragos Title
PINE
Pine is a strategic research and foresight studio that helps organizations navigate complex questions about the future. Their insights are sharp, but they needed additional resources to support where needed and to build amazing presentations. So they partnered with The Brand Service to bring their research to life through compelling, confident design.
Services provided:
Presentation design
Visual storytelling
Content strategy
Brand refinement
Web Layout & Brand Refinement
We collaborated directly with PINE’s founder and research team to distill their ideas into clean, engaging, and purposeful presentations. Together we designed a modular slide system, fine-tuned layouts for clarity, and built in a visual rhythm that guided audiences through complex thinking without friction. The updated presentation system not only elevated the brand’s polish, but also made its thinking more accessible, memorable, and impactful.
“Lorem ipsum dolar sit amet din vinno atta, ipsum dolar sit amet din vinno atta”
–Raj, PINE SD Founder
Cisco Systems
Cisco Systems partnered with Epic, one of the most widely used healthcare software platforms in the U.S., to roll out a powerful integration supported by Cisco UCS infrastructure. Behind the scenes, members of The Brand Service team led the creative development, translating dense, technical material into clear, compelling content for healthcare buyers, IT leaders, and executive stakeholders.
Services provided:
Presentation design
Visual storytelling
Content strategy
Brand refinement
Industry Playbooks & Visual Strategy
Through a partnership with Cisco’s content and strategy teams to bring clarity and cohesion to their industry-specific playbooks, we designed a visually compelling report for the financial sector, aligning messaging around digital transformation with a bold, future-facing look. We built structured layouts, introduced custom visual systems, and crafted a consistent design language that helped internal teams communicate value with confidence and precision.
Infographic Campaign Design
We worked with Cisco to develop a series of campaign infographics aimed at healthcare decision-makers evaluating their Epic EMR systems. The goal was to simplify a complex technical story—how Cisco UCS supports Epic workloads—into a visually engaging, digestible format. We explored multiple creative directions, balancing illustrative and photographic styles to suit different environments and audiences.
